E-Book Enam Prinsip Pemasaran Konsumen Muslim

Ebook mengenai prinsip-prinsip pemasaran konsumen muslim di Indonesia. Sesuai judulnya, buku ini membahas 6 prinsip pemasaran yaitu: The Principle of Customer, The Principle of Competition, The Principle of Positioning, The Principle of Differentiation, The Principle of Value, dan Principle of Engagement.